Denny Kurien
Denny Kurien
Branding Agency in Toronto | Branding Firm | Rayvn Design
X
Behance
YouTube
TikTok
Patreon
Threads
Elevate Your Product with a Brand Makeover
Truth Uncovered: Premium vs. Luxury Brands
The Power of Good Branding Design
For us, it means exercising extreme restraint when it comes to design. Premium is not overly cluttered, premium is actually quite minimalistic. We use subtle colors, and fonts to convey a discerning sense of aesthetics.
Our branding agency @rayvndesign have been quite privileged to have worked with top tier premium clients. Clients who share our vision, and attention to detail. Clients who know that what they invest in their brand, they can expect 10x the return on their investment.
Not everyone needs a premium brand. Some are quite happy marketing to the masses at discount prices. But to be a premium / luxury brand, means your audience is part of an exclusive club where not many other people are invited.
If you want to build a premium brand for your business, then let's chat.
Follow me, Denny Kurien @dkurien for more premium branding advice.
25When they ask me to explain, I tell them that I'm in the business of making other businesses look good, so that they can sell more of their products & services, at a higher price point, for a longer time, than in its basic form.
In essence, that is the goal of branding.
We're not just creating pretty logos.
We're in the business of influencing how people perceive your business.
The design we create needs to resonate with your particular audience, that then motivates them to change their perception of your brand; and ultimately influences them to make behavior changes.
That's Magic!!!!
You conjure things out of thin air that influence a skeptical audience to change their behavior - that's magic!!!
And it's incredibly valuable to any business.
So here's to us magic makers!
For me, Denny Kurien @dkurien for more premium branding advice.
25
What does premium & luxury mean to you?
For us, it means exercising extreme restraint when it comes to design. Premium is not overly cluttered, premium is actually quite minimalistic. We use subtle colors, and fonts to convey a discerning sense of aesthetics.
Our branding agency @rayvndesign have been quite privileged to have worked with top tier premium clients. Clients who share our vision, and attention to detail. Clients who know that what they invest in their brand, they can expect 10x the return on their investment.
Not everyone needs a premium brand. Some are quite happy marketing to the masses at discount prices. But to be a premium / luxury brand, means your audience is part of an exclusive club where not many other people are invited.
If you want to build a premium brand for your business, then let's chat.
Follow me, Denny Kurien @dkurien for more premium branding advice.
2 years ago
When people ask me what I do for a living, I tell them I'm a magician 🪄
When they ask me to explain, I tell them that I'm in the business of making other businesses look good, so that they can sell more of their products & services, at a higher price point, for a longer time, than in its basic form.
In essence, that is the goal of branding.
We're not just creating pretty logos.
We're in the business of influencing how people perceive your business.
The design we create needs to resonate with your particular audience, that then motivates them to change their perception of your brand; and ultimately influences them to make behavior changes.
That's Magic!!!!
You conjure things out of thin air that influence a skeptical audience to change their behavior - that's magic!!!
And it's incredibly valuable to any business.
So here's to us magic makers!
For me, Denny Kurien @dkurien for more premium branding advice.
2 years ago